Relationship marketing: Finding, captivating, and keeping customers
Learn how to create a loyal customer base in this three-part video webcast series about relationship marketing by Brent Leary, Partner and Co-Founder of CRM-Essentials.

Part 1: Finding customers  
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Part 2: Captivating customers online
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Part 3: Keeping customers engaged
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5 steps to successful e-mail marketing
E-mail marketing can bring big returns on little investment. Rich Sloan of StartupNation talks about how to use this cost-effective tool to create and optimize marketing messages that generate sales with new and existing customers.

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Secrets of guerrilla marketing
"Guerrilla marketing" refers to unconventional ways of pursuing conventional marketing goals. Jay Conrad Levinson, creator of the best-selling "Guerrilla Marketing" book series, talks about guerrilla marketing tactics that help you achieve serious profits with little or no cost.

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Word of mouth marketing
George Silverman, author of "The Secrets of Word of Mouth Marketing," explains how you can dramatically boost your sales by getting customers to sell your products and services for you.

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Low-cost marketing ideas
Hear Al Lautenslager present 10 low and no-cost marketing tactics that you can put to use immediately to get more business. Lautenslager is the author of the best-selling "Guerrilla Marketing in 30 Days."

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Cashing in on Webinars
Jaclyn Kostner, an author and leader in virtual communications, explains how Webinars and Web conferencing give small businesses a powerful way to create and sustain critical business relationships when people are NOT face-to-face—but across town or across continents.

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Learn branding secrets the big guys use
Stop marketing and start branding. Branding strategists Suzanne Tulien and Carol Chapman, co-authors of two e-books: "6 Myths of Branding " and "Getting Your Employees on the Brand Wagon" promise to reveal brand truths based on leading practices that could help you catapult your business.

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